編號 | 商品編號 | 商品名稱 | 作者 | 類別 | 使用課程名稱 |
1 | 9-801-219 | Napster | Bagley, Constance E.;Roberts, Michael J.;Kiron, David | Entrepreneurship | Intellectual Property Management( ITM5177 ) |
2 | 9-814-032 | Claritas Genomics | Higgins, Robert F.;Preble, Matthew | Entrepreneurship | Intellectual Property Management( ITM5177 ) |
3 | 9-614-013 | Living Proof: Are We a Technology Company or a Beauty Company? | Shih, Willy | General management | Intellectual Property Management( ITM5177 ) |
4 | 9-511-110 | Coca-Cola on Facebook | Deighton, John;Kornfeld, Leora | Marketing | Intellectual Property Management( ITM5177 ) |
5 | 9-613-079 | The LEGO Group: Publish or Protect? | Shih, Willy;Chai, Sen | Operations management | Intellectual Property Management( ITM5177 ) |
6 | 9-392-073 | Pfizer: Global Protection of Intellectual Property | Paine, Lynn Sharp;Santoro, Michael A. | Other | Intellectual Property Management( ITM5177 ) |
7 | 9-510-025 | Monsanto: Helping Farmers Feed the World | Bell, David E.;Knoop, Carin-Isabel;Shelman, Mary | Other | Intellectual Property Management( ITM5177 ) |
8 | 9-712-423 | HTC Corp. in 2012 | Yoffie, David B.;Alcacer, Juan;Kim, Renee | Other | Intellectual Property Management( ITM5177 ) |
9 | 9-910-409 | Real Blue? Viagra and Intellectual Property Rights Law in China | Abrami, Regina;Manty, Tracy Yuen | Other | Intellectual Property Management( ITM5177 ) |